- DAY 1 2024.10.02
- DAY 2 2024.10.03
The new, conscious consumer
2 October 2024 • 15:30
-16:30 • Conference room 24
Session translated simultaneously EN / PL
Online broadcast session
Thematic scope
Who is the sustainable consumer? What motivates them? What are their drives, criteria of choice? What purchasing models do they embrace? Sustainable brands, goods, and packaging – their reception by the market, information, trust, certificates, greenwashing. How to effectively change consumer behaviour? The role of business versus consumer awareness – what should companies prioritize in this sector?
See the retransmission
Speakers
Agata Czachórska
Sustainable Development Director, IKEA Retail in Poland
Andrey Ivanov
Head of Roma Inclusion Sector, Equality, Roma and Social Rights Unit
Katarzyna Kucisz-Rosłoń
Senior Impact Manager, McDonald’s Polska
Agnieszka Oleksyn-Wajda
expert, UN Global Compact Network Poland, Director, Institute for Sustainable Development and Environment, Łazarski University
Katarzyna Zalewska
Head of Sustainability Expertise, KANTAR
Host
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